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Our Educational Product Client is seeking an Associate Digital Media Marketing Manager to drive growth through paid media programs across their e-commerce platforms. This role is temp-to-hire in the Northern Suburbs of Chicago.
Scope of Responsibilities:
Plan digital media campaigns, optimize and create recommendations for improvement.
Drive traffic to .com sites, acquire new prospects, increase share of voice, and increase brand awareness.
Create Amazon AMS advertising campaigns - search maintenance, bid optimization, use of video etc.
Prepare regular reporting of key metrics
Support Amazon DSP (display/remarketing) and AMG (awareness) paid media campaigns
Paid media management (SEM/PPC, display, video, affiliate, Criteo) and reporting
Paid social media management (Facebook/Instagram ads, Facebook retargeting, YouTube ads, etc.)
Undergraduate degree required
Data Driven with excellent analytic skills; google analytics or other ecommerce analytics experience
Previous SEM/ Adwords / Bing campaign management experience; Amazon AMS/sponsored products experience a plus