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Senior Associate, Communications (Digital Strategist / Social Media Specialist)
This assignment, based in client’s Washington, DC office, reports to the project director, communications and is a member of the communications staff supporting a new initiative focused on expanding their distribution of facts and data through a variety of communications efforts.
Primary responsibilities include supporting the project’s earned social media channels (Twitter and Facebook) by preparing and posting content. When appropriate, the Senior Associate may be asked to also create social media content.
Prepare and post content for the project’s social media channels and ensure the highest level of accuracy.
Use Photoshop to create compelling visual assets that are optimized for use on social media.
Monitor activity on social media channels and report feedback to the team.
Provide metrics to the team, as requested.
Contribute to the project’s editorial calendar, identifying opportunities for reaching target audiences on social media and other digital channels.
Assist with other digital communications, as needed.
Bachelor’s degree required.
Minimum of four years of professional experience working with social media channels and developing and distributing digital content, preferably at a digital agency, digital news publisher, nonprofit or association.
Experience developing content that is optimized for social media channels.
Experience using Adobe Creative Suite to design visual assets.
Proven facility with social media management tools (i.e., Hootsuite, Sprout Social, Bit.ly) and analytics (Google Analytics, Facebook, Twitter, YouTube).
Ability to monitor and analyze data from social media platforms.
Strong editorial judgment and writing and copyediting skills. Attention to detail, including exacting standards to maintain accuracy in all work products.
Ability and willingness to quickly adapt to new technologies.
Ability to develop and manage productive and collaborative relationships with external and internal stakeholders and approach issues with a nonpartisan, objective mindset.
Ability to work independently with limited supervision in a fast-paced environment. Flexible and able to routinely juggle multiple competing priorities, meet deadlines and work in teams to meet project goals.