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Product / Brand Specialist

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Jan 11, 2019

San Diego- North County

Temp To Perm

Agent: Jessyca H.

Job #: 142525

Job Description

Are you a Beauty/Fashion guru that would love to combine your passion to your profession? If so, and you have some experience working as a Product or Brand Specialist then please take a look and/or apply to this opportunity to work with one our beauty/fashion clients in San Diego. They are looking for a savvy Product/Brand Spealist to assist with the development, design and implementation of marketing programs and best practices that would be appropriate for financial health and growth across all selling channels. The main goal is to increase sales profitability through strategic development of product categories assigned.

THIS ROLE REPORTS TO: Director of Marketing 


ESSENTIAL DUTIES AND RESPONSIBILITIES 
" Improve marketability and profitability of assigned product categories by researching, identifying, and capitalizing on trends, recommending opportunities for product renovation and innovation 
" In collaboration with Operations team, project manage all Marketing activities related to assigned categories, ensuring all deliverables are on time and on budget 
" Initiate creation of assets related to product categories, including promotional materials, sales presentations, sales and consumer data reports, and other corporate branding campaigns 
" Conduct in-depth SKU performance analysis for existing products; analyzing trends and historical results for SKU rationalization. Recommend pricing strategies, and identify GM opportunities and threats 
" In collaboration with Digital Communication Manager, identify and develop tools for product awareness across digital channels 
" Conduct ongoing market research to identify opportunities and obstacles. Collect, analyze and summarize data. Maintain Performance vs Competitor Matrix. 
" Communicate Marketing initiatives inter-company to ensure awareness and understanding of brand identity and positioning in marketplace 
" Assist Sales team with creation and implementation of customer specific plans, assessing fit with brand strategy, costs, feasibility, and timing 
" Attend corporate events, and perform all other duties as assigned by supervisor 

SKILLS AND QUALIFICATION REQUIREMENTS 

" Bachelor's Degree, or greater, in Marketing, Communications or related field 
" 2 years previous experience as Product Specialist for a consumer-packaged goods brand 
" Exceptional project and time management skills 
" Ability to interpret financial analysis 
" Ability to work in a collaborative environment 
" Strong skills in market research and analysis 
" Advanced word processing, spreadsheet and presentation skills 
" Polished oral and written communication skills 
" Knowledge of beauty or fashion industry preferred

Want more details about this and other opportunities?
Meet Jessyca Hix!