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Consumer Marketing Manager (French Speaking)

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May 12, 2020

Central London

Freelance

Agent: Shana H.

Job #: 158625

Salary: £125k+plus meals, bonuses, perks...

Job Description

 Consumer Marketing Manager - France 

We are looking for an experienced marketer to join our Consumer Marketing team for our Social App. This role is responsible for the strategic development and execution of marketing campaigns and initiatives that build trust in and value for App amongst consumers across a variety of channels. This person will drive our local consumer marketing strategy, representing the voice of the consumer in our marketing agenda in France and will be responsible for managing local marketing projects.

The ideal candidate for this role is a natural storyteller who possesses sharp strategic and creative instincts honed at the world's best global brands and demonstrated success launching integrated brand marketing campaigns and initiatives, and communicating across the spectrum from mass consumer to niche elite audiences. This individual is an inclusive leader and coach, with a proven ability to build and inspire a multi-disciplinary marketing team to do the best work of their careers. To be successful in the role, this person also will need to be a highly effective cross-functional collaborator, working in partnership with the Global Marketing, Sales, Partnerships, PR/Comms, Policy teams to achieve the country's marketing and business objectives.

RESPONSIBILITIES

Shape the country's App consumer marketing strategy, delivering against corporate and app brand objectives, while ensuring the country team's goals and priorities ladder up to the global marketing objectives
Guide the development and execution of breakthrough local integrated marketing campaigns across the portfolio, and ensure plans are aligned with both the global marketing teams as well as local functions, such as business marketing
Cultivate strong collaborative relationships with and inspire key local and global stakeholders as well as external agency partners
Masterfully communicate up/down/across the organization to ensure transparency, alignment, and advocacy of marketing strategies and plans

Skills: MINIMUM QUALIFICATIONS

10+ years of brand marketing experience with consumer-facing brand in CPG, consumer technology, or similar global/multinational company
Strong business acumen and proven strategic, analytical and creative abilities
With significant knowledge and experience of local market
Demonstrated experience developing and executing insight-driven integrated marketing campaigns that drove quantitative results at local and/or global levels
Proven experience leading teams
Highly collaborative and adept at leading and influencing cross-functional teams effectively, internally as well as external partners and agencies
Ability to work and thrive in a self-starter, fast-paced and changing environment
Fluency in French and English
Bachelor's degree


PREFERRED QUALIFICATIONS

MBA
Experience working internationally on global brands

Education:
Bachelor's degree

Skills and Experience:
Required Skills:
BRAND MARKETING
MARKETING
PR
QUANTITATIVE
SELF-STARTER
Additional Skills:
AGENCY PARTNERS
BRAND IDENTITY
CLOSER
CONSUMER MARKETING
MARKETING RESEARCH
MARKETING STRATEGY
MBA
PUBLIC RELATIONS

Languages:
English
French

Client Description:

The Largest Social Media Company in the World.

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